The Mobile Media Gallery currently operates through two nodes, located in Montreal and Toronto. Our campaigns use Bluetooth technology to create collective multimedia interventions in mobile communication.

MMG’s bluetooth server can be used to both upload and download information. Our current campaigns are simply using it to push files to users, who can then download this data to their cellphones, computers, or any bluetooth-enabled device. Visitors need only make their devices discoverable when in range of the server. Wireless devices vary in terms of optimal range; the Bluetooth server’s optimal range is about 30 feet, although it can reach up to 75 feet.

Like all wireless communication, the number of people connecting to the system will affect the rate of data flow to each individual device. The more people connected, the slower the connection. But at the same time, the more people connect, the more they contribute to a collective, immersive media experience.